Baskin-Robbins
31 Flavors, Endless Enjoyment
Franchise Overview
Overview
Baskin-Robbins is one of the world's most iconic ice cream and frozen dessert chains. Founded in 1945, it has built a strong legacy of innovation, flavor variety, and fun. The brand is well-known for its "31 flavors" concept, offering a new flavor for every day of the month, and has expanded its menu to include ice cream cakes, sundaes, frozen beverages, and a variety of premium desserts.
Key Features
- Franchising with Baskin-Robbins provides access to a legacy brand and extensive product innovation. Partners benefit from:
- High brand recognition
- Innovative, seasonal, and classic flavors
- Flexible store formats for multiple locations
User Experience
Families, students, and dessert lovers of all ages are drawn to Baskin-Robbins for its inviting atmosphere and wide variety. The stores prioritize quick service, clean environments, and friendly staff, making each visit enjoyable and memorable.
Market Opportunity
The global frozen dessert industry continues to grow, with demand for both classic and unique flavors on the rise. Baskin-Robbins leverages powerful branding, robust operational support, and continuous product development to maintain a competitive edge. As a franchisee, you participate in a supportive network renowned for sustained profitability and community presence.
Franchise Requirements
| Initial Franchise Fee | $25,000 |
| Total Investment | $293,840 - $636,360 |
| Royalty Fee | 5.9% of gross sales |
| Marketing Fee | 5% of gross sales |
| Contract Term | 20 years, renewable |
| Net Worth Requirement | $250,000 minimum |
| Liquid Capital Required | $125,000 minimum |
| Experience | No prior food service experience required, though business management skills are recommended |
Established
1945
Total Units
7,800+ (globally)
Headquarters
Canton, Massachusetts, USA
Staffing
8-15 employees per store
Ready to Join the Baskin-Robbins Family?
Schedule a consultation with our franchise development team to learn more about this opportunity.