Big O Tires

Overview

Big O Tires is one of North America's leading tire and automotive service franchise brands. Founded in 1962, this franchise has built a reputation for reliability in tire retailing and auto repair. With hundreds of locations across the U.S., Big O Tires offers a full range of automotive services—from retail tire sales to brake, suspension, and oil change services. Their comprehensive approach to customer care and focus on franchisee support has maintained Big O Tires’ strong market presence for over 60 years.

Key Features

• Comprehensive merchandise and service lines: Besides a vast selection of leading tire brands, franchisees can offer maintenance and repair services covering brakes, alignments, batteries, oil changes, and more.
• Nationally recognized brand: Big O’s strong regional advertising and trusted name attract a loyal customer base.
• Robust franchisor support: Franchisees benefit from extensive initial and ongoing training, marketing, and operational assistance.

User Experience

Big O Tires franchise owners benefit from established systems that drive operational efficiency and customer engagement. Customers receive trusted advice, quality workmanship, and competitively priced products. The in-store experience is backed by ongoing promotions, loyalty programs, and a clear dedication to satisfaction.

Market Opportunity

The $300+ billion U.S. automotive aftermarket seeks constant demand due to regular vehicle maintenance needs. Big O Tires positions franchisees to capture recurring business from both individual drivers and fleet customers. With steady auto ownership rates and increased focus on vehicle longevity, opportunities in this sector remain strong.