Coffee & Baked Goods
Franchise ID: bvEfTLlaq71K08B7JBh7gL

Biggby Coffee

We exist to love people

Franchise Overview

Overview

Biggby Coffee is a rapidly growing coffeehouse franchise known for its friendly service, creative beverages, and commitment to uplifting communities. With a robust menu featuring classic coffee drinks, premium teas, specialty lattes, and a tasty assortment of baked goods, Biggby has made a name for itself as a welcoming destination for coffee lovers of all ages. Founded in Michigan in 1995, the brand focuses on building strong local relationships and supporting franchisees with proven business systems.

Key Features

Franchisees benefit from a flexible store model that supports drive-thru, lobby, and kiosk configurations. Menu innovation is a core strength, offering seasonal drinks, branded merchandise, light breakfast and lunch fare, and fun fellowship events that keep guests returning.

  • Other notable features include:
  • A positive, community-centered culture
  • Effective national and local marketing programs
  • A commitment to franchisee happiness and profitability

User Experience

Biggby Coffee locations are designed to be bright, cheerful, and accessible. Customers are greeted with a smile and a variety of customization options for drinks and baked goods. The brand’s loyalty programs and welcoming staff foster strong community bonds, and many stores serve as gathering spaces for local groups and events.

Market Opportunity

Biggby Coffee is in a period of aggressive expansion, opening new franchises across the Midwest and beyond. Coffee remains a resilient and fast-growing segment in the foodservice industry, and Biggby’s approachable price point and emphasis on community give it significant competitive advantages.

Franchise Requirements

Initial Franchise Fee$20,000
Total Investment$246,305 – $564,626
Royalty Fee6% of gross sales
Marketing Fee3% of gross sales
Contract Term10 years, renewable
Net Worth Requirement$300,000+
Liquid Capital Required$70,000 minimum
ExperienceNo prior food service experience required; customer service skills preferred
Financial Highlights
Average Unit Volume
$793,792
Average Profit Margin
10-15% EBITDA
Typical Break Even
10-18 months
ROI (after 3 years)
20-30% after 3 years
Quick Facts

Established

1995

Total Units

370+ locations

Headquarters

East Lansing, MI, USA

Staffing

10-20 per store

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