Firehouse Subs

Overview

Firehouse Subs is a leading fast-casual restaurant franchise specializing in hearty hot subs made with premium meats, cheeses, and unique ingredients. Founded in 1994 by former firefighting brothers Chris and Robin Sorensen in Jacksonville, Florida, the brand has grown rapidly while maintaining a commitment to exceptional service and community-focused values.

Key Features

• Steam-heated subs for optimal flavor and tenderness.
• Custom Coca-Cola Freestyle beverage stations
• Firehouse Subs Public Safety Foundation supports first responders and local communities.
• A menu that extends beyond subs to include salads, soups, catering, and healthy options.

User Experience

Customers enjoy a warm, welcoming atmosphere inspired by firehouse decor, complete with fire gear and murals. Orders are prepared fresh and quickly, perfect for busy lunch crowds, families, and catering clients.

Market Opportunity

Firehouse Subs offers franchisees a robust brand, consistent national marketing, and a healthy track record of systemwide sales growth. With a focus on operational excellence, ongoing innovation, and community involvement, this brand stands out in the competitive fast-casual market. Franchisees benefit from a proven model, industry-leading training, and support to establish new locations in diverse markets.