Early Childhood & Daycare
Franchise ID: u5J01CzBd6sXxRna4GTW6j

Primrose Schools

Balanced Learning for a Bright Future

Franchise Overview

Overview

Primrose Schools is a leading provider in early childhood education and care, offering a unique blend of innovative curriculum, nurturing care, and high operational standards. Founded with the goal of creating a warm, joyful, and engaging environment, Primrose Schools deliver a comprehensive learning program that balances academics, play, and character development for children ages 6 weeks to 6 years.

Key Features

  • Franchisees benefit from the brand's industry-leading curriculum, integrated health and safety protocols, and a strong support network. The Primrose Balanced Learning® approach is research-informed and tailored to each child’s developmental stage. Key features include:
    • A proprietary Balanced Learning® curriculum
    • Daily character-building activities
    • Health and safety best practices
    • Digital parent communications and learning resources

User Experience

Families enjoy peace of mind with regular updates, secure environments, and highly trained staff. Children engage with age-appropriate educational materials, social and emotional learning, and daily opportunities for active and collaborative play. The Primrose experience extends beyond the classroom with community involvement and family engagement events.

Market Opportunity

Early childhood education is a rapidly growing industry, driven by increased demand for quality childcare and evidence-based curriculum. Primrose Schools offer franchisees a chance to serve families in their communities while operating a business model with robust support and proven results. The franchise is ideal for those passionate about education, entrepreneurship, and building a legacy of impactful service.

Franchise Requirements

Initial Franchise Fee$80,000
Total Investment$652,900 - $6,185,500
Royalty Fee7% of gross sales
Marketing Fee2% of gross sales
Contract Term15 years, renewable
Net Worth Requirement$750,000 minimum
Liquid Capital Required$350,000 minimum
ExperienceExperience in business or education preferred; passion for child development essential
Financial Highlights
Average Unit Volume
$2,200,000
Average Profit Margin
18-22%
Typical Break Even
18-36 months
ROI (after 3 years)
20-30% (after 3 years)
Quick Facts

Established

1982

Total Units

475+ locations

Headquarters

Atlanta, GA, USA

Staffing

15-30 employees per location

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