Casual Dining / Sit-Down Restaurants
Franchise ID: bvEfTLlaq71K08B7JBhLPV

Red Robin Gourmet Burgers and Brews

Burgers, Bottomless Fries, and Family Fun

Franchise Overview

Overview

Red Robin Gourmet Burgers and Brews is a leading brand in the casual dining space, renowned for serving delicious gourmet burgers, bottomless steak fries, and a fun, vibrant dining atmosphere. Founded in Seattle in 1969, this franchise has grown to be a beloved destination for friends, families, and burger enthusiasts alike. Its full-service model emphasizes both high-quality menu options and attentive, cheerful customer service.

Key Features

Red Robin stands out with its extensive menu, including over two dozen unique burger options, sandwiches, salads, appetizers, and a dedicated kid’s menu. The signature “Bottomless Steak Fries” and creative beverages contribute to its strong brand identity. The franchise also offers customized local promotions and community engagement programs, driving consistent customer traffic to each restaurant.

  • Extensive burger and sandwich offerings
  • Innovative drinks including signature shakes and cocktails
  • Family-friendly atmosphere and kids’ entertainment

User Experience

The brand is known for offering a memorable dining experience with attentive servers, a lively ambiance, and frequent local promotions. Each Red Robin is designed to be spacious and welcoming, with decor that reflects both fun and comfort. Families, groups, and solo diners all find something to love, from classic burgers to newer plant-based options.

Market Opportunity

Red Robin operates in a robust sector of the restaurant industry with strong demand for premium casual dining experiences. Franchisees benefit from national brand recognition, a loyal customer base, and comprehensive support from the franchisor. The model is ideal for entrepreneurs seeking a reputable, scalable concept with broad consumer appeal.

Franchise Requirements

Initial Franchise Fee$35,000
Total Investment$1,865,000 - $4,115,000
Royalty Fee4% of gross sales
Marketing Fee2% of gross sales
Contract Term20 years, renewable
Net Worth Requirement$2,000,000 minimum
Liquid Capital Required$500,000 minimum
ExperienceRestaurant management experience preferred
Financial Highlights
Average Unit Volume
$2,850,000
Average Profit Margin
10-15%
Typical Break Even
24-36 months
ROI (after 3 years)
20% (after 3-5 years)
Quick Facts

Established

1969

Total Units

500+ locations

Headquarters

Greenwood Village, CO, USA

Staffing

50-75 employees per location

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