GeoAR Retail Impact: Immersive Local Ad Platform for Retailers

Business Overview

Overview

GeoAR Retail Impact is a cutting-edge SaaS platform designed for local retailers to target consumers with highly-personalized ads and interactive experiences. By combining geofencing and augmented reality (AR), retailers can create dynamic campaigns that engage shoppers in their immediate vicinity, driving walk-ins, foot traffic, and brand loyalty.

Key Features

• Custom Geofences: Retailers can easily define virtual perimeters around their stores or nearby competitor locations.
• AR-Ad Builder: Intuitive tool for creating engaging offers—users see digital discounts, games, or product info as they approach the store.
• Real-Time Analytics: Retailers access actionable data such as footfall, dwell time, and conversion rates broken down by campaign.

User Experience

Customers receive opt-in notifications when entering a geofenced area. Opening the app, they interact with AR visuals—such as spinning prize wheels or exploring digital product showcases—directly on their smartphones. This approach not only increases excitement but also provides compelling incentives to enter the store or redeem special offers.

Market Opportunity

With the resurgence of in-person retail post-pandemic, brick-and-mortar stores are seeking innovative tools to compete with e-commerce. Hyperlocal advertising, augmented by AR, is trending among Gen Z and Millennials who value unique shopping experiences. GeoAR Retail Impact positions itself at the intersection of tech adoption and consumer engagement, appealing to independent retailers, malls, and local chains looking to modernize advertising or leverage real-world data.